Unlike any time before in our lives, we have access to vast
amounts of free information. With the right tools, we can start
to make sense of all this data to see patterns and trends that
would otherwise be invisible to us. By transforming numbers into
graphical shapes, we allow readers to understand the stories those
numbers hide. In this practical introduction to understanding and
using information graphics, you’ll learn how to use data
visualizations as tools to see beyond lists of numbers and
variables and achieve new insights into the complex world around
us. Regardless of the kind of data you’re working
with–business, science, politics, sports, or even your own
personal finances–this book will show you how to use
statistical charts, maps, and explanation diagrams to spot the
stories in the data and learn new things from it.
You’ll also get to peek into the creative process of some of the world’s most talented designers and visual journalists, including Condé Nast Traveler’s John Grimwade, National Geographic Magazine’s Fernando Baptista, The New York Times’ Steve Duenes, The Washington Post’s Hannah Fairfield, Hans Rosling of the Gapminder Foundation, Stanford’s Geoff McGhee, and European superstars Moritz Stefaner, Jan Willem Tulp, Stefanie Posavec, and Gregor Aisch.
The first book to offer a broad, hands-on introduction to information graphics and visualization, The Functional Art reveals:
• Why data visualization should be thought of as “functional art” rather than fine art
• How to use color, type, and other graphic tools to make your information graphics more effective, not just better looking
• The science of how our brains perceive and remember information
• Best practices for creating interactive information graphics
• A comprehensive look at the creative process behind successful information graphics
• An extensive gallery of inspirational work from the world’s top designers and visual artists
In this introductory course on information graphics, Alberto Cairo goes into greater detail with even more visual examples of how to create effective information graphics that function as practical tools for aiding perception. You’ll learn how to: incorporate basic design principles in your visualizations, create simple interfaces for interactive graphics, and choose the appropriate type of graphic forms for your data. Cairo also deconstructs successful information graphics from The New York Times and National Geographic magazine with sketches and images not shown in the book.