CHAPTER 2

Venues

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INTRODUCTION TO VENUES

Event venues come in many shapes and sizes, and no two venues are identical. Venues vary structurally for several reasons, including architectural design, expected use of the venue, climate, and geography. All these factors impact what designs will be successful and which will be less than memorable within the space. Before any event production work can begin, a venue must be booked, and its unique challenges and advantages must be understood and deemed acceptable. Thus, venue selection is a critical step in planning a successful event.

Hotels and convention centers are by far the most frequently selected ...

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