The Model
A Summary of Why Executives Fail
The greatest challenge of being a CEO, or any leader for that matter, is to avoid getting trapped by the daily complexities and details of our “business.” To rise above that challenge, we must learn to embrace the five behaviors that Andrew and Charlie outlined in the fable. These behaviors are difficult to master not because they are complicated but because each presents us with a corresponding temptation, a natural tendency toward human frailty. Oddly enough, some of these temptations may not seem like frailties at all in our personal lives. That is the subject of a different discussion. But in our roles as leaders, the temptations are poison.
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