Don't be a Jerk

“The most important single ingredient in the formula for success is knowing how to get along with people.”

—Theodore Roosevelt

The retirement party is in full swing. Associates from throughout the organization have gathered to celebrate and extend best wishes to Bob, a great leader who is retiring. The room is packed.

One by one people go to the front of the room, grab the microphone, and begin talking about the impact that Bob made on them. Some of the stories they tell are funny, some are serious, but every one of them is personal. One person talks about how Bob provided compassion and encouragement during a tough time. Another says that she is thankful that Bob demanded her best and would not accept mediocrity. Someone else states that Bob listened to him and changed his stance on an issue. Another person remembers the time Bob sent a personal congratulation note to her son for his graduation. Someone else talks about a time that Bob made a serious mistake but owned up to it, learned from it, and became a better leader because of the experience.

Other team members begin their speeches with: I remember…; You took the time to…; You helped me…; I'll never forget…; You cared enough to…; and so on.

No one spoke about successful or failed strategies. No one mentioned a successful or failed marketing program. There were no toasts to celebrate winning an account. The evening was filled with personal stories of how Bob treated each person individually.

Meanwhile, ...

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