PART I SUMMARY

The First Mile Readiness Checklist

Are you ready to confidently confront innovation’s first mile? Use the following fourteen items as a checklist that assesses the degree to which you have put the ideas in this book’s first section into practice:

DOCUMENT YOUR IDEA

1. Our idea is clearly and comprehensively documented.

2. Visuals and stories help bring our idea to life.

EVALUATE IT FROM MULTIPLE ANGLES

3. We have clearly defined success criteria.

4. We have evaluated our idea against qualitative patterns of success.

5. We have determined key financial assumptions by reverse-engineering financials.

FOCUS ON THE MOST CRITICAL STRATEGIC UNCERTAINTIES

6. We have a running list of uncertainties.

7. We have short-listed deal-killing ...

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