‘Not everything that can be counted, counts; and not everything that counts can be counted.’
Ethical and moral principles have always influenced and guided a proportion of investors and businesses. The Quakers are a good example of a religious group whose principles included opposition to slavery, alcohol and war, and support for prison reform and social justice. Quaker-founded businesses include Barclays, Cadbury, Clarks, Friends Provident, Lloyds and Rowntree, all of which had a long tradition of ethical and fair treatment of their employees and the communities in which they operated.
Increasingly, investors, both private and institutions, are questioning the impact that ...