A Final Thought
One of our favorite business books is The E-Myth Revisited by Michael E. Gerber. The E-Myth, or Entrepreneurial Myth, says that most new businesses are not started by entrepreneurs who set out to build a strong business but by technicians who enjoy the hands-on work themselves.
Because of that natural bias, most business owners focus on working in their business when really they should be working on their business. There is, however, a simple and effective way to offset the E-Myth tendency. Instead of looking at the business as a one-off operation, Gerber suggests the owner should consider the business to be a prototype for a large number of franchises that will be added at a later stage. By adopting that mindset, the business ...
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