Praise for The Facebook Era

“Clara Shih has written a tour de force and one deeply rooted in actual experience. If you want to get past the theory and figure out how to harness the power of social networking in your business, read this book! And prosper.”

—Don Tapscott, best-selling author of thirteen books,most recently Grown Up Digital: How the Net Generation is Changing Your World

“With over 150 million active users and growing, Facebook is quickly becoming one of the dominant communication platforms of our time. However, as with any major advance in technology, most businesses are only beginning to leverage the game-changing opportunities that the ‘online social graph’ provides. As one of the leading innovators in this field, Clara personally ...

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