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The Etiquette Edge, 2nd Edition by Beverly Langford

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CHAPTER 25

Getting Noticed—Without Becoming Notorious

I’m fine in one-on-one situations,” lamented a coaching client. “But I can go to a company meeting or a conference, and no one remembers that I was even there. It’s like I’m invisible,” he said, adding, “I have great relationships with people after they get to know me.”

His situation is not unusual. Although many of us have little trouble relating to the people who know us well, we often can’t seem to get a handle on how to make sure we get noticed and remembered in a group or during brief encounters. Particularly in business, an immediate and lasting positive impression can make the difference between success and failure—whether during a job interview, in a meeting with the department head, ...

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