WEEK 21

Summoning a Stronger Self

You don’t have to ditch your principles to market yourself.

Some entrepreneurs, including some of the most determined and successful, are under the impression that they either don’t have to bother with selling themselves, or that selling themselves is wrong.

DAY 1

Sell You, Not Out

There is a huge difference between “selling yourself” and “selling out.” Selling yourself is simply marketing your skills and who you are, to both your clients and your organization. Selling out is trading in what makes you unique, like your standards or mission statement, ...

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