Introduction to the Second Edition

Let’s cut to the chase: It’s the second edition. What’s different?

The main difference between this edition and the first is that this book is no longer just about Web sites. Yes, most of the examples are still Web-related, but overall, the themes, concepts, and principles apply to products and services of all kinds.

There are two reasons for this, both having to do with what’s happened over the last ten years. One is what’s happened to Elements, and one is what’s happened to user experience itself.

Over the years, I’ve heard from (or heard about) people who have applied the Elements model to products that have nothing to do with the Web. In some cases they were Web designers asked to take on something new, ...

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