Preface to the Third Edition
The late legendary management consultant Peter Drucker once said, “When you see a successful business, someone once made a courageous decision.” Those who have prospered despite a pathway of obstacles have done so with an inner compass that steers their course . . . deeply held values that have crystallized and led them to achieve tangible results. Walt Disney, the great storyteller and innovator, had such a compass that defined his enviable empire. His four steps were simple:
Dream beyond the boundaries of today, believe in sound values, dare to make a difference, and then just go out and do it: Dream, Believe, Dare, ...
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