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The Design of Sites: Patterns for Creating Winning Web Sites, Second Edition by Jason I. Hong, James A. Landay, Douglas K. van Duyne

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Chapter 2. Making the Most of Web Design Patterns

In Chapter 1 (Customer-Centered Web Design: More Than a Good Idea), we explained why designing for the customer experience is crucial to a Web site’s success. We also introduced the notion of Web design patterns, a powerful conceptual framework for building compelling, effective, and easy-to-use Web sites. In this chapter we explain patterns in depth.

We do not expect you to read through all the patterns in this book from start to finish. Instead, we show you ways to explore the patterns so that you can quickly find the right ones for your needs.

What Are Patterns?

Patterns communicate insights into design problems, capturing the essence of the problems and their solutions in a compact form. They ...

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