About the Author
Eric Karjaluoto is creative director and a founding partner of the creative agency smashLAB. He has helped a broad range of clients, including CN, The Vancouver Aquarium, The Nature Conservancy, Canadian Heritage, ThoughtFarmer, lululemon athletica, Crescent Spur, WWF Canada, BC Film + Media, Tourism Vancouver, and the University of Minnesota’s Institute on the Environment with their strategic, design, and communication challenges. This work has been recognized by The Adrian Awards, TIME, Communication Arts, The Advertising & Design Club of Canada, The Lotus Awards, Applied Arts, Graphis, Icograda, and others. In 2007, he spearheaded ...
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