The future will not just happen if one wishes hard enough.
The future requires decisions—now. It imposes risk—now. It requires action—now. It demands allocation of resources, and above all, of human resources—now. It requires work—now.
The idea of long-range planning—and much of its reality—rests on a number of misunderstandings. The long range is largely made by short-run decisions. Unless the long range is built into, and based on, short-range plans and decisions, the most elaborate long-range plan will be an exercise in futility. And conversely, unless the short-range plans—that is, the decisions on the here and now—are integrated into one unified plan of action, they will be expedient, guess, and misdirection. ...
Get The Daily Drucker now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
