All the specialists in the hospital share a common “score”: the care and cure of the sick.

What can we say about the requirements of the information-based organization? Several hundred musicians and their CEO, the conductor, can play together because they all have the same score. Similarly, all the specialists in the hospital share a common mission: the care and cure of the sick. The diagnosis is their “score”; it dictates specific action for the X-ray lab, the dietitian, the physical therapist, and the rest of the medical team. Information-based organizations, in other words, require clear, simple, common objectives that translate into particular actions.

Because the “players” in an ...

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