Chapter 5

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Competing for the Future

Winning in business today is not about being number one—it’s about who gets to the future first.

—Gary Hamel and C. K. Prahalad1

A 2012 Harvard Business School survey on U.S. business competitiveness confirms what we already know—U.S. businesses have been losing the ability to compete internationally.2 As well as a relatively unfavorable U.S. business environment that needs to be addressed by government, the fundamental problem lies within business practice itself. In this study the authors conclude that much of the problem results from an obsessive focus by senior management of publicly listed companies on short-term ...

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