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The creative society by Lars Tvede

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THE GREATTAKE-OFF  

Up to the year 1450, all European books had been handwritten, and it had typically taken a monk or a scribe up to a year to produce a single book. For this work they would normally charge a florin per five pages - corresponding to approximately 1,500 dollars today - which meant that a book could easily cost the equivalent of 100,000 dollars or more in modern money.

This changed, however, when, in 1450, German inventor and publisher Johannes Gutenberg launched his printing press. Even though he never made any money out of it (he went bankrupt, as previously mentioned), his invention eventually became a huge success, ...

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