Recommended reading
Every now and then I mentioned other books that could tell you more than I have. Here’s the list all brought together.
Barden, Phil, Decoded, John Wiley & Sons, 2013.
Baron, Renee and Wagele, Elizabeth, The Enneagram Made Easy: Discover the 9 Types of People, Thorsons, 1994.
De Bono, Edward, Lateral Thinking: A Textbook of Creativity, Penguin, 2009.
Eagleman, David, Incognito: The Secret Lives of the Brain, Canongate, 2012.
Gladwell, Malcolm, The Tipping Point, new edn, Abacus, 2002.
Goleman, Daniel, Emotional Intelligence: Why it Can Matter More than IQ, Bloomsbury, 1996.
Hargadon, Andrew, How Breakthroughs Happen, Harvard Business School Press, 2003.
Hartwell, Margaret and Chen, Joshua, Archetypes in Branding: A Toolkit for ...
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