1.

Preparation

Doing what’s right isn’t the problem. It’s knowing what’s right.’

LYNDON B. JOHNSON

I’m not going to labour the point here; it’s all simple stuff but it’s also an area where some problem-solving models get bogged down.

To prepare for your brainstorming session, think about these five things:

First, invite the right people. People relevant to the problem area. Perhaps people who, in some way, are causing the problem. People who are probably going to be involved in the solution’s implementation. People you think are creative thinkers. People who have no connection with the problem, and therefore bring fewer preconceptions in with them. And decision makers in the relevant area. You may not be agreeing a way forward there and then, ...

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