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The Corporate Media Toolkit by Ray DiZazzo

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8

PRODUCTION

“Action!”

In This Chapter

The Director’s Role

Prep: The Key

Real World Versus Absolute Perfection

Quick Tips

Shoot to Cut on Action

Shoot for a Variety of Coverage

Consider Shooting Interviews with a Racked Out Background

Sound Can Make or Break You

Collaborating with the Crew

I mentioned earlier that on my first day at the production facility in a large company my boss sat me down and said he wanted to talk to me about POTS (Proposal, Outline, Treatment, Script). Another memorable comment he made was that if the full production process were laid out on a continuum, the shoot would be a very short part of the overall process. He was right, of course. But what I learned over time was that it is also a very critical part. All ...

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