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The Consumer Mind by Pepe Martinez

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02

Starting point: the pillars of the human mind

Each man can be, if he so determines,the sculptor of his own brain.

SANTIAGO RAMÓN Y CAJAL

Evolution is capricious

The brain and the mind are inextricably intertwined. The brain corresponds to the bodily level, whilst the mind is on a higher plane. The brain is an organ; it is associated with biology, physiology and neurology. The mind is a function; it is associated with psychology, sociology, history and philosophy. If we compare it to computing, we can say that the brain is the hardware, whilst the mind is the software (the operating system).

In the beginning the human brain was not designed as it is now. It is the result of millions of years of evolution. There have been constant improvements ...

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