Contents
Part One: Financial Report Fundamentals
Chapter 1: Financial Statement Basics
The Big Three—Financial Condition, Profit Performance, and Cash Flows
Additional Financial Statement Considerations and Concepts
An Important Concept to Understand Throughout This Book
Chapter 2: Starting with Cash Flows
Cash Flows—Just How Important Is It for a Business?
Cash Flows—What Does It Not Tell You?
Profit and Losses Cannot Be Measured by Cash Flows
Cash Flows Do Not Reveal Financial Condition
Chapter 3: Mastering the Balance Sheet
Balance Sheet Basics—Left and Right, Top to Bottom
Chapter 4: Understanding Profit
Recording Revenue and Expenses
Chapter 5: Profit Isn’t Everything and All Things
Remember—Everything’s Connected
Threefold Financial Task of Business Managers
One Problem in Reporting Financial Statements
Interlocking Nature of the Three Financial Statements
Connecting the Dots and Expanding Your Knowledge of Financial Reports
Part Two: Working Capital Connections
Chapter 6: Our Case Study—Company Introductions
Chapter 7: Sales Revenue, Trade Accounts Receivable, and Deferred Revenue
How Sales Revenue Drives Accounts Receivable
A Special Link – How Accounts Receivable Drives Deferred Revenue
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