PART 5 PLANNING AND EXECUTING STRATEGY

Every business leader would like to create a sound strategy and have it executed well. Accomplishing this, however, remains an elusive goal for most business organizations.

Devising and implementing new and innovative strategies to exploit opportunities in a competitive world is daunting. Clearly, no one strategy fits all companies.

As with most complex problems, the solution to planning and executing strategy lies in creating a practical, step-by-step methodology that breaks the problem into manageable components to be addressed in a logical sequence.

Virtually everyone in our society is touched by the strategic choices firms make about their products and services. These decisions affect the workers, customers, ...

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