95 Plan to Plan
You are now ready to begin the strategic planning process. It is important to find a logical starting point for the work, one that recognizes efforts that are already under way and issues that have already been resolved.
A key decision is the level of the effort to which your management team will commit. Not all situations require the same level of effort, nor are all teams capable of undertaking an extensive effort. Three levels of effort—abbreviated, moderate, and extensive—are described below.
In an abbreviated process, the CEO and other key executives typically carry out the strategic planning work, with the help of perhaps a few others, carefully selected. The process is essentially a series of meetings, with research and ...
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