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The Complete Idiot's Guide to Leadership Fast-Track by Susan Caba

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Chapter

3

Communication: More Than Just Talk

In This Chapter

Planning your communication strategy

Being aware of your audience

Identifying the key communicators in your organization

Listening to and accepting criticism

“Because I say so!” is no longer an acceptable response when someone questions a leadership directive or voices a contrary opinion. As a leader, you want to generate consent rather than demand it.

To generate consent, you need strong communication skills. The best communicators use a conversational, not coercive, tone, and what they say reflects their values. If your message isn’t sincere, people are likely to ignore you or misunderstand you. And if, by chance, you think that silence will suffice, you’re wrong. The less ...

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