O'Reilly logo

The Complete Idiot's Guide to Elance by Karen Lacey

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Promoting Your Strengths

Until you get experience on Elance, you will be relying on your proposals and profile to get business. This will work fine, it just takes a bit longer. The key is to show how your strengths fit neatly into the job requirements.

Although you will always be promoting your strengths as you market your freelancing business, you have to do more of it yourself in the beginning. You don’t have as much free advertising in the form of the feedback page.

As a new contractor, you have three main avenues for marketing yourself. Think of it as three legs to a stool:

The proposal

Your profile

Communication in the bidding process

Within each of these you have more goodies, like specialties, references, work experience, training, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required