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The Complete Idiot's Guide to MBA Basics, 3rd Edition by Tom Gorman

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What Is Sustainability?

Sustainability refers to practices that enable companies to do business and continue to grow without sacrificing opportunities for future generations to do the same. This does not mean that all future generations will have the exact same opportunities in the same industries as those of us who are now alive. Rather, it means that we will not have depleted resources to the point that the opportunities we enjoy are closed off to future generations. It also means that certain resources, such as national parks and clean air and water, will be available to them.
Many people think of sustainability as relating only to environmental impacts such as air and water pollution and depletion of resources such as timber and oil. However, ...

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