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The Complete Idiot's Guide® To Strategic Planning by Lin Grensing-Pophal

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Financial Position

Your company’s financial position involves consideration of the viability, sustainability, and profitability of your business. Careful review of this information can yield some startling results, as one woman found out through her own strategic planning process.
When analyzing financials and direction, says one small-business owner and consultant, she looked at nine years worth of data focusing on revenue trends and percent and amount of revenue. She had a feeling that one company in particular—a public seminar company—was having a negative effect on her business development. She created some simple control charts to look at what was happening over time and discovered she was right. “Over the nine years, the public seminar ...

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