The Job Objective Section: It’s All About Marketing

Whether you’re a world traveler or a job seeker, it’s important to know where you’re going in order to get there. And when asking for help in getting there, you need to tell the guide where you’re headed. On your resume, this destination is shown through the Job Objective statement that appears just below your Heading section.
 
Your resume is effectively your career brochure because it markets you for your next career move. Just like any other marketing piece, your resume needs to be created with an objective in mind.
 
A marketing professional for an event production company would never create a poster for a concert until she knew what type of music was going to be performed, where it was ...

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