APPENDIX ABasic Job Expectations

Goals, Job Descriptions, and Performance Standards

This appendix defines three formal tools that are used to communicate basic job expectations: goals, job descriptions, and performance standards. Two examples show how these three communication tools are linked together.

Goals

Most employees need to understand not only what to do but also how each responsibility fits with the larger view of the group, department, division, and the company. This moves us to goals.

Goals are formal, measurable, written expectations. They are planned end results or outcomes that guide individuals and groups in their responsibility to achieve their part of the corporate direction. Goals transform hope and wishes into strategic direction. ...

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