Foreword

By the time I met Martha Heller in the fall of 2006, I’d been hearing her name bandied about for years. CIO magazine’s Founder and CEO Joe Levy had regaled me with tales of this entrepreneurial, business-savvy editor who was helping him launch a new CIO professional association.

That venture eventually blossomed into our CIO Executive Council (one of our magazine’s most successful startups ever), as Martha sailed off into a new career as an executive recruiter.

“You should meet Martha,” Joe kept saying. “You’ll really get along.” I suspect he was thinking I could learn a thing or two about business acumen from her, but he was too much of a gentleman to say so. Journalists tend to live on the outer banks of the revenue stream, where ...

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