Chapter 7Building a Robust Network of Partners

Leveraging the Partner Network for Digital Transformation Success

One of the biggest challenges associated with digital transformation is determining the right steps the company should take on its digital journey and which actions to prioritize.

It's not just neophytes that are struggling to plot their digital strategies. According to the 2016 State of Digital Transformation report conducted by Altimeter Group, just 29 percent of companies have a multiyear roadmap to guide their digital transformation evolution.

Many decision-makers begin the digital journey by identifying the company's primary challenges and customer pain points and exploring how digital initiatives can be applied to help address those. Others focus on the organization's short- and long-term business objectives (e.g., increase incremental revenue, boost customer loyalty) and mapping digital efforts to those goals.

Savvy CIOs have approached digital transformation as an opportunity to explore the art of the possible—identifying services or business processes that digital technologies can empower that weren't before possible or feasible.

Another pragmatic approach to digital transformation is tapping into insights from vendor partners. Enterprise vendors have vast experience working with companies on a variety of digital projects across multiple industries.

Close-knit partners that have a view into your company's operations and culture can offer recommendations ...

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