The CEO Code

Sharing Goals

Sharing goals, using charts, and playing games to foster healthy competition are three practical ideas that can be used to help clarify who is responsible and who is accountable for tasks. Ralph Waldo Emerson once described enthusiasm this way: “Every great and commanding movement is the triumph of enthusiasm. Nothing great was ever achieved without it.”³

Leaders need to help their team members define their personal goals. They can then help them interpret the relationship between these personal goals and those of the organization. People who see a direct correlation between their personal aims and their contribution to the accomplishments of the organization will be enthusiastic and thus have a large stake in helping the company ...