You are previewing The CEO Code.
O'Reilly logo
The CEO Code

Book Description

The CEO Code shows how to develop the attitudes, knowledge, skills, and behaviors required to master leadership and build a great company. This practical book shows you how to design your own program of development and create a masterpiece, personally and professionally. It is based on the wisdom gained from more than 30 years of business experience.

Table of Contents

  1. Cover Page
  2. Title Page
  3. Copyright Page
  4. Dedication
  5. Contents
  6. Introduction: How Do People Really Change?
    1. Change
  7. Part I: Communication
    1. Chapter 1: Trust
      1. Competence
      2. Good Judgment
      3. Confidentiality
      4. Self-Discipline
      5. Intention
      6. Open Honesty
      7. DevelopingTrust
    2. Chapter 2: Respect
      1. What Is Respect?
      2. Pablo Rivera
      3. Where does respect come from?
      4. What about the other guy?
      5. How Do You Do It?
      6. Respect and Power
    3. Chapter 3: Understanding
      1. Nature Versus Nurture
      2. Your Assignment
      3. Body Language
      4. Behavioral Styles
      5. Direct (D)
      6. Influencer (I)
      7. Steady (S)
      8. Cautious (C)
      9. Intelligence
      10. Artful Congruence
    4. Chapter 4: Empathy
      1. Choice
      2. Other People
    5. Chapter 5: Resolution
      1. Plan Your Communication
      2. What You Control
      3. The other person
      4. Techniques
      5. The Art of Asking Questions
      6. Who Are You?
      7. So Who Cares?
  8. Part II: Execution
    1. Chapter 6: Action
      1. Values
      2. Goals
      3. Action
      4. Ideal Week
      5. Self-discipline
      6. To-do list
      7. Blocking time
      8. Hash marks
      9. Charts and Graphs
      10. KFIs (Key Function Indicators)
    2. Chapter 7: Repetition
      1. Attitude + Activities + Skills = Results
      2. Attitude
      3. Activities
      4. Skills
    3. Chapter 8: Habits
      1. Buy a New House
      2. Inadvertent Change
      3. Starting Habits
      4. Stopping Habits
      5. Keystone Habit
      6. How to Be a Coach
      7. Coaching without titles
      8. Character traits
      9. Questions
      10. Feedback
      11. Benefits
    4. Chapter 9: Attitudes
      1. Focus on Behavior
      2. Dealing with Negative Attitudes
      3. Adapt, Improvise, and Overcome
      4. Health and Attitude
      5. Competitive Issues
      6. Personal Issues
    5. Chapter 10: Feelings
  9. Part III: Operations
    1. Chapter 11: Teams
      1. Diversity
      2. Cooperation
      3. Assessing Attitude
      4. Skills
      5. Effectiveness
      6. Willingness
    2. Chapter 12: Delegation
      1. The Solution
      2. The Process
      3. Authority and Responsibility
      4. The Levels
      5. GB STAF
      6. Risks
      7. The Results
      8. Rewards
    3. Chapter 13: Systems
      1. Clear Objectives
      2. Survival Goals
      3. Profit Goals
      4. Growth Goals
      5. Measurement
      6. Adjustments
      7. Benefits
    4. Chapter 14: Accountability
      1. Who’s at Fault?
      2. The Solution
      3. Sharing Goals
      4. Using Charts
      5. Playing Games
      6. Feedback
    5. Chapter 15: Rewards
      1. Design a Rewards Program
      2. The Ultimate Reward
  10. Appendix I: Resources
  11. Appendix II: Interview Questionnaire
  12. Notes
  13. Bibliography
  14. Index
  15. About the Author