Chapter 12. Anti-Spam Legislation

Executive summary

Unsolicited commercial e-mail is a threat to the availability of networks and information, because of the extent to which it can clog up the arteries of the Internet; it is also the subject of regulation. When it is carrying a payload (virus, spyware, etc) – it can also be a threat to the confidentiality and integrity of that information. Organizations need to take action to defend their organizations against spam and also to ensure that their own electronic marketing is not treated as spam.

Regulation of electronic marketing

One person’s spam is another’s useful e-mail marketing – and most companies are interested in e-mail marketing, at least at the level of regular newsletters and other updates, ...

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