INTRODUCTION
IN TODAY’S BUSINESS WORLD, everyone writes for a living. “The Business Style Handbook” is a resource to help people do so more effectively.
Because it’s valuable to know best practices at leading corporations, we conducted a survey of corporate communications professionals at 50 Fortune 500 companies for the first edition of “The Business Style Handbook.” For this second edition, we checked in again with the Fortune 500 to update and supplement the original findings. The results of both surveys, consolidated in Chapter 1, give an overview of the state of writing at some of the world’s largest companies.
Writing: a core competency
Whether you write emails, memos, proposals, letters, presentations, marketing materials or reports; whether ...
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