Foreword

Blair Westlake

Corporate Vice President Media & Entertainment Group, Microsoft

The Business of Media Distribution is an important book for anyone who wants to understand how all the key pieces of the entertainment distribution ecosystem work.

The economics of the entertainment industry was already challenging enough historically to appreciate because it involved a web of separate but related ecosystems, including film, TV, video, merchandising, and a variety of other ancillaries.

Today, the complexity is exponentially greater. Changes are precipitated by the evolving digital and online technologies. Jeff has been able to cogently pull together issues relating to legal concerns, economics, technology, supply chain organization, and management ...

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