Index
A
ABC
cable channel segmenting, 40
free national networks, 224–225
Hulu success, 326
syndication vs. networks, 241
TV marketing, 423
ABC Family
demographics/specialties, 41t, 227
feature films on TV, 231
merchandising, 345
rebranding, 286
Abrams, J.J., 428
Acceleration of revenues, 136–138
Accounting practices
Art Buchwald v. Paramount Pictures, 436–437
Clive Cussler v. Philip Anschutz Company, 437–438
gross vs. net profits, 441–454
jargon, 432
Peter Jackson v. New ...
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