Contents
1 IntroductionWhy did you buy this book?
Um, why did you buy this book again?
2 Screen-based ThinkingLet’s make an app!
Tackle a global issue? Improve our lives? No, no. When smart people get together in Silicon Valley they often brainstorm, “What app can we make?”
3 Slap an Interface on It!Slimmer TVs! Faster computers! And an overlooked epidemic of awful.
We’ve seen huge leaps in consumer technology, like high resolution displays and multi-core processors. But there’s an awful trend that is taking us away from what really matters.
4 UX ≠ UII make interfaces because that’s my job, bro
UX is about making great experiences. UI is the field of user interfaces. Somewhere along the way, we blurred the two, and today we ...
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