RESEARCH AND METRICS
This section examines resources in the areas of research and metrics.
App Store Metrics and Rankings
Following are resources for App Store metrics and rankings:
- AppAnnie (app sales and rankings) — See www.appannie.com.
- Applyzer (app sales and rankings) — See www.applyzer.com.
- 148Apps.biz (app rankings) — See www.148apps.biz.
- Top App Charts (app rankings) — See www.topappcharts.com.
- AppFigures (app sales metrics) — See www.appfigures.com.
Useful search engine terms include “app store metrics” and “app rankings.”
App Usage and Engagement Metrics
Following are resources for app usage and engagement metrics:
- Flurry (full-service app metrics) — See www.flurry.com. Sites such as this (see Figure B-1) and the following two provide you with in-depth metrics, perfect for split-testing engagement within your app.
FIGURE B-1: Flurry is one of the top in-app metric providers, offering much more depth than just sales data
- Kontagent (full-service app metrics) — See www.kontagent.com.
- TapMetrics (full-service app metrics) — See www.tapmetrics.com.
Useful search engine terms include “app analytics.”
Website Metrics and SEO
Following are resources for website metrics and ...
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