In this Chapter

 

Telling a Different Kind of Story

The Challenges of Medical Narration

Tips for Performing Corporate & Narrative Copy

Corporate and Narrative Scripts

 

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14

Industrials: Long Form Narration

 

Telling a Different Kind of Story

Sales presentation, marketing videos, in-house training tapes, point-of-purchase videos, film documentaries, telephone messages, and many other projects all fall into the category of corporate and narrative. Frequently, ...

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