APPENDIX II.1Suggested Readings in Strategy and Strategic Planning Methodologies

1. The Art of War, Sun Tzu, 500 BC. Translated by Lionel Giles in 1940 and reissued in 2011. (See also The Art of War 3: The Cannons of Commerce, David I. Goldenberg, Authorhouse, 2002)

2. Strategic Management, H. Igor Ansoff, Classic Edition reissued from 1979, Palgrave Macmillan, 2007

3. “How to Improve Strategic Planning,” Renee Dye and Sibony Olivier, McKinsey Quarterly, August 2007

4. Blue Ocean Strategy, W. Chan Kim, Renee Mauborgne, Harvard Business School Press, 2005

5. The Modern Firm, John Roberts, Oxford University Press, 2004

6. Strategy Maps: Converting Intangible Assets Into Tangible Outcomes, Robert S. Kaplan and David P. Norton, Harvard Business School ...

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