Chapter Four
Using Interviews to Augment 360-Degree Feedback
One of the best ways to persuade others is with your ears—by listening to them.
—Dean Rusk
We have discussed the advantages of using questionnaires to collect 360-degree feedback in earlier chapters—they are easy to administer, and the clarity and specificity of the quantitative report provide direct messages that can be the catalyst for change. Now, imagine a situation in which you are asked to complete a 360-degree feedback questionnaire on your boss. You answer each question but are left feeling somewhat dissatisfied. While the questionnaire provides the opportunity to rate how frequently your boss uses certain behaviors and how often you would like him to use them, in the ...
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