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The Answers: The Global Economy

Book Description

What challenges are posed by the world economy for governments and businesses, and what changes are needed if we are to survive and prosper in the future? The strength of the world economy affects everyone. From Thessalonika to Shanghai, Indonesia to Illinois, the prosperity and economic security of billions of people is now bound together more closely than ever before. Overall, the economic news for the last two decades has been positive. Billions of people in traditionally poorer parts of the world are climbing out of poverty – but everyone's economic future is uncertain. As the world emerges from the largest economic crisis in peace time, it is painfully clear that economic cycles and shocks can be frequent, complex and severe.The book provides essential facts about the global economy, its regions and prospects. It also outlines current and future economic challenges, how they arose and why they matter, as well as demographic trends and key country strategic economic/business outlooks. Above all, the book highlights what changes are need to improve the global economy and what corporations need to do to survive and prosper in the new post-crisis world.

Table of Contents

  1. Cover
  2. Title
  3. Copyright
  4. Contents
  5. Preface
  6. 1. Global Demographic Trends
  7. 2. The Evolution and Future of the World Economy
    1. A CAUTIONARY TALE
    2. THREE ECONOMIC MEGATRENDS UNTIL 2020 (AND POSSIBLY BEYOND)
    3. Megatrend: Age of very moderate growth and highly volatile economic growth
    4. Megatrend: Poor medium-term outlook for the developed world
    5. Megatrend: Rise of emerging markets and relative stagnation of the developed world
    6. A (VERY VERY) SHORT HISTORY OF THE WORLD ECONOMY
  8. 3. The Biggest Threats for the World Economy
    1. SLOW AND PATCHY REFORM OF FINANCIAL REGULATIONS
    2. ONGOING TRADING OF SECURITIES FEW PEOPLE UNDERSTAND
    3. LIBERALIZED SHORT-TERM CAPITAL FLOWS – “HOT MONEY”
    4. MASSIVE SPECULATION WITH COMMODITIES
    5. IDEOLOGICAL RIGIDITIES
    6. GOVERNMENTS’ LACK OF CONTROL OVER THEIR OWN MONEY SUPPLY
    7. GLOBAL ECONOMIC IMBALANCES
    8. WILL MARKETS WITH HIGH PUBLIC DEBT DEAL WITH THE PROBLEM WITHOUT MAJOR DISRUPTIONS? AND WILL SOME EMERGING ECONOMIES HAVE MORE SOCIAL AND POLITICAL PROBLEMS IF INFLATION RATES KEEP INCREASING?
    9. RESTORING CONFIDENCE
    10. PARTIAL FAILURE OF ECONOMICS
  9. 4. The Impact on International Business
    1. THREE MEGATRENDS FOR INTERNATIONAL BUSINESS
    2. SALES GROWTH WILL BE LARGELY IN EMERGING MARKETS
    3. THE COMPETITIVE LANDSCAPE WILL BE TIGHTER THAN EVER
    4. WE WILL BE LIVING IN AN AGE OF RELENTLESS INNOVATION – WITH EXTERNAL AND INTERNAL FOCUS
    5. WHAT SHOULD COMPANIES DO TO BE SUCCESSFUL INTERNATIONALLY?
  10. 5. Strategic Economic and Business Outlooks
    1. EUROZONE
    2. SO WHAT NEXT FOR WESTERN EUROPE?
    3. UNITED STATES OF AMERICA
    4. JAPAN
    5. EMERGING ASIA
    6. LATIN AMERICA
    7. CENTRAL AND EASTERN EUROPE (CEE)
    8. MIDDLE EAST AND NORTH AFRICA (MENA)
    9. SUB-SAHARAN AFRICA
  11. Afterword
  12. Appendix: World Population by Country and Regions Today and in the Future
  13. About the Author