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The ACE of Soft Skills: Attitude, Communication and Etiquette for Success by Mahadevan Ramesh, Gopalaswamy Ramesh

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20

Visual Aids

“‘If your pictures aren’t good enough, you aren’t close enough.’”

 

–Robert Capa

Visual aids are things extraneous to the speaker that are visual and are used to enhance the effectiveness of the message. Visual aids act in consonance with the speaker, his body language, vocal variety and all the other elements discussed in earlier chapters. Visual aids include, but are not restricted to, white (black) boards, flip charts, posters, web sites, presentation materials (such as PowerPoint slides), models, working prototypes and so on.

Visual aids serve the following purposes:

They act as a reminder to the presenter not to miss the key points: Visual aids lead the presenter through the presentation. They give cues for sequencing the ...

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