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100 Pieces of Havana
Intercity
In 2008, London-based graphic design studio Intercity curated the exhibition ‘100 Pieces of Havana’, for rum producers Havana Club. Intercity commissioned 100 leading international artists and designers to produce a piece of artwork using Havana Club rum and Cuban culture as their inspiration. As well as curating the exhibition, Intercity also designed the project identity, creating the ‘100’ logo from exactly 100 circles. As a centrepiece to the show, the logo was recreated as an installation, using 100 actual bottles of Havana Club rum. To achieve the desired effect, the bottles were set into a purpose-built ...
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