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Television and Field Reporting, 6th Edition by John DeTarsio, John Larson, Fred Shook

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Writing the Package

 

 

 

Package. An edited, self-contained video report of an event or feature, complete with pictures, sound bites, voice-over narration, and natural sounds. The package is a form of narrative storytelling with a beginning, middle, and ending.

 

Some reporters start with the pictures whenever they “write” a package. Others start with the words. But the most efficient reporters first block the package as a story with a beginning, middle, and ending. The blueprint looks something like this:

 

1. Focus (the story stated in a sentence)

2. Beginning (lead)

a. Studio lead-in

3. Package lead

a. Visual lead

b. Voice over (VO)

4. Middle (three or four main points)

a. Main point A

b. Main point B

c. Main point C

d. Main ...

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