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Technology Entrepreneurship by Michael A. Lechter, Robert A. Hisrich, Thomas N. Duening

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Chapter 7. Intellectual Property Management and Protection
After studying this chapter, students should be able to:
▪ Differentiate between types of intellectual property (IP)
▪ Understand basic mechanisms for protecting rights in technology and other IP
▪ Recall steps involved in obtaining, maintaining, and exploiting IP rights
▪ Describe basic record-keeping procedures
▪ Explain the prerequisites for trade secret status
▪ Be familiar with patent, trade secret, copyright, and trademark requirements
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Many people believe that one of the key contributors to the growth of personal computers was a spreadsheet program called “VisiCalc.” VisiCalc was the brainchild of Dan ...

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