Chapter Nine

BRIDGING THE DIGITAL DIVIDE ACROSS A GLOBAL BUSINESS

Development of a Technology-Enabled Selection System for Low-Literacy Applicants

Adam Malamut, David L. Van Rooy and Victoria A. Davis

The Changing Role of Human Resources

In 2004, Marriott International, Inc., embarked on a strategic human resources transformation initiative (HRT). The objective of HRT is to create greater efficiency and standardization of “transactional” HR activities at our hotels (for example, benefits enrollment, payroll and compensation processing, recruiting and applicant processing) and enable HR professionals to shift their time and focus to more strategic and “transformational” activities that have direct impact on the performance of the business (for ...

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